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Tuesday
Mar032015

Coffee House London - Great Packaging

http://lovelystationery.com/2014/06/coffee-house-london/#more-3699

“Launching a new coffee brand in today’s very competitive market is hugely challenging. You have to offer something truly unique, of the highest quality, along with great atmosphere.

You really have to stand out in a crowd.

London is a city deeply rooted in its traditions, history and architecture. Loyalties are formed in childhood and honored for a lifetime. So our task is not just to show the outstanding benefits of our product but to weave these assets into the larger culture and themes of London culture, combining the heritage of coffee drinks with the distinctive, one-of-a-kind pleasures of London House coffees.”

Original post by: http://lovelystationery.com

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Reader Comments (1)

I agree, you have to offer something new and exciting whilst appealing to the customers emotional heart strings. I really like the simplicity of the branding and the traditional and elegant feel. This branding would give coffee drinkers a sense of coming home and feeling safe.

May 11, 2015 | Unregistered CommenterClaire

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